Dine in Dublin Festival
Marketing Dublin city’s Business Improvement District (BID) is one of the many tasks DublinTown is charged with. One of our main marketing events is the Dine in Dublin Festival.
In 2008, we launched the very first Dine in Dublin Festival and since then it has grown in popularity within the business community as well as the city’s consumers.
The week-long food festival takes place in the last week of February. This festival is dedicated to food lovers that are looking to enjoy the vast selection of restaurants in the city. Throughout Dine in Dublin week, the city centre’s electric atmosphere will be highlighted through restaurant promotions and events, on-street Food Pavilions, a special food tasting bus and so much more. The festival aims to encourage restaurants, bars and cafes to showcase their best to consumers through once off specials. All work for the festival is a collaboration between the local businesses and DublinTown.
A dedicated website, dineindublin.ie, was set up to promote the festival and it’s offers for the week it’s on but also to showcase the city’s dining selection throughout the year.
Another successful way we market restaurants in the BID area is through our Dine in Dublin Vouchers. These vouchers can be used in over over 30 participating restaurants and can be purchased online at dineindublin.ie